What makes a CHRO say yes?
What we’re studying: How a CHRO moves from interested to committed.
The best person for your business isn’t always the one with the biggest résumé. Pulse HR Talent Intelligence helps workforce technology companies see the talent, buyers, and opportunities others overlook.
On paper, it made perfect sense.
They had the numbers. The experience. The résumé.
But your product, your buyers, and your sales cycle are different.
You may have hired the right person for the wrong business.
Worth understanding before your next hire.
Most companies ask where someone has worked. We look at how they work, and whether that fits your product, your buyer, and your sales motion.
A job title tells you what someone was called.
Not how they sell, or whether their experience translates to your business.
Selling to HR gets complicated once the CFO, CIO, and procurement join in.
We study how workforce technology buying decisions really get made.
Buyers change. Expectations change. So do the skills your team needs.
We track those shifts because they shape who you hire and how you sell.
Your next hire might have the right logos, the right title, even the right revenue numbers.
But can they sell your product, to your buyer, at your stage of growth? That’s a different question.
So before we talk about candidates, we talk about you.
First, understand the job. Then, find the person.
Your stage, product, buying motion, and first 180 days.
A scorecard built around the work the hire actually needs to do.
Qualified HR tech sellers, found through research and relationships.
Evidence of results, and fluency with CHRO, CFO, and CIO buyers.
Where feasible, up to five evidence-backed finalists.
Our relationships grow through The Pulse Circle, where career opportunities are always opt-in. We never assume someone in our network wants a new job.
The person who wants your product isn’t always the person who approves it.
That’s why HR tech needs its own playbook.
Will this actually help our people?
What’s the financial case?
How does this fit our systems?
Are the terms right?
Knowing your buyer matters. Knowing everyone involved matters more.
Most sales content teaches you how to pitch. We study why people buy.
What we’re studying: How a CHRO moves from interested to committed.
What we’re studying: Where finance slows a deal, and what keeps it moving.
What we’re studying: What IT needs before it signs off.
Most sales advice was built for selling software. Not software that shapes how people get hired, paid, and managed.
The Pulse Circle is a free community for experienced workforce technology sellers.
Two 45-minute virtual sessions every month.
A monthly brief on workforce buyers and the market.
Experienced AEs, sales leaders, and commercial operators.
Buyer maps and tools for your next conversation.
Opportunities to contribute research and join podcast discussions.
Opt in separately if you want to. Not looking? That’s fine.
The point is to help you get better at the work. Everything else is optional.
Navigating the HR tech buying committee without losing the deal.
Why experience that looks perfect on paper doesn’t always translate.
Hosted by AJ Vaughan and Sean, with invited practitioners as confirmed.
You’ve navigated long buying cycles and made the case to finance, IT, and HR.
This community is for you.
Share your HR tech background.
We confirm professional fit.
Onboarding and the session calendar.
Focused discussions on Google Meet.
The monthly brief and follow-up resources.
Build relationships, contribute, or separately opt into career conversations.
Membership is free. We review applications because a good conversation depends on who’s in the room.
Thanks for applying. We’ll review your background and follow up with next steps. If approved, you’ll receive details about the community and upcoming sessions.
The parent company.
Talent intelligence for workforce technology.
The free community for workforce technology sellers.
The Pulse Circle is part of Pulse HR Talent Intelligence, an initiative from The E1B2 Collective.
Maybe it’s time to look at things differently.
See beyond the obviousHiring, buyer intelligence, or something you’re still figuring out. Send a note and we’ll get back to you personally.
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